Technical SEO

Technical SEO is the part of your SEO strategy related to how websites work and resolving issues that hurt performance. Paper Box takes an in-depth, scientific approach to technical SEO so your search engines can crawl your website, understand it and rank it higher.

Our Strategy Includes:

Crawl Errors

Are website errors preventing your site from being crawled and indexed by search engine spiders? This is a problem because if Google can’t read your site, it won’t rank you well. Paper Box looks for common (and uncommon) issues that affect visibility, including indexing issues, canonical tags, duplicate content and more.

Mobile Optimization

You’ve heard that your website should be “responsive” and “mobile friendly.” Websites need to work properly on each device, whether it’s a desktop, mobile phone or tablet. In fact, Google prioritizes responsive sites in search results. We make sure your website displays properly for each device, doesn’t sacrifice content or visual elements and can still be indexed. This could mean limiting popups, modifying your frontend code or fixing site speed.

HTTPS

Google has said time and time again that they prefer HTTPS sites to HTTP. Paper Box secures SSL certificates for websites to provide enhanced data encryption, verify website authenticity and preserve the integrity of any personal data users might enter online.

Load Speed

Does your website load too slow or is it lightning fast? Is this consistent on desktop and mobile? If it’s too slow, users will get impatient and bounce, making your company lose valuable traffic and hurting your site’s reputation in the eyes of search engines. We compress bulky data and implement cache plugins or content delivery networks to speed up your site.

Broken Links

If there are links on or off your site leading to a page that no longer exists on your site, this can hurt your SEO. We hunt down these sometimes elusive links and redirect them to the proper place.